Working with Influencers An influencer is someone with an online presence with the ability to sway the opinions, behaviors, and actions of your targeted audience. Below are three ways you can work with these individuals in your field:
It’s that time of year again when many of us make our list of New Year Resolutions. Some we stick to, many we don’t – but these Six New Year’s Marketing Resolutions are essential. Looking at a New Year often leads to thinking about how you can increase the number of guests you can attract. … Read More
As a follow-up to our recent blog article “Do You Understand the Power of Images in Marketing?” we wanted to give you 10 useful tips and tricks from experts in smartphone photography to help you achieve better photo images which will help you with your marketing efforts:
Here are three social media networks set to explode in 2019: 3. WhenHub applies GPS location services with a vision to tell stories with time by creating Whencasts —visualizations for stories happening over time to embed on websites or send to people.
Images Work You could probably say the ability to recall, learn from, and emotionally respond to images lies in our DNA. Sixty-six percent of people state they learn best visually. Below are additional stats on the power of images in marketing: Images are ranked as the most important tool, ahead of text and video by … Read More
Customers prefer personalized email communications and the numbers show it:
Companies used to get involved with social media mainly to connect with audiences. That has expanded to include the following reasons:
Facebook Advertising If you are considering or are currently advertising on Facebook, keep in mind that the process is constantly evolving on the biggest social platform in the world. Below are some approaches gaining traction for advertisers on the site: “Facebook recommends that brands add Messenger ads to their campaigns. Internal tests already show an … Read More
Pinterest One technique to consider is rich pins that include relevant meta tags. The five rich pin categories are: Product: pricing and other buying information. Recipe: cooking times, ingredients, and serving sizes. Article: link, headline, and author name. Movie: ratings, reviews, and cast members. Place: contact information and a map. One tip to remember with … Read More
The increasing number of companies using Instagram is largely due to the 2016 release of Instagram Business. Many businesses are taking advantage of Instagram, one of the world’s largest social media platforms, by creating compelling Instagram ads, along with other tools.