Percentage of marketers that employ content: and… 90% of marketers acquired a new customer from social media video marketing. 85% of American internet users view online videos. 68% of individuals see short videos as a favored way to learn about new products.
Prospect Funnels Facebook asks companies to select stages from one of three prospect funnels when placing a video ad. The key to using these funnels is that the ad content matches the funnel and that conversions work best if prospects have been exposed to awareness and consideration ads, too.
Working with Influencers An influencer is someone with an online presence with the ability to sway the opinions, behaviors, and actions of your targeted audience. Below are three ways you can work with these individuals in your field:
It’s that time of year again when many of us make our list of New Year Resolutions. Some we stick to, many we don’t – but these Six New Year’s Marketing Resolutions are essential. Looking at a New Year often leads to thinking about how you can increase the number of guests you can attract. … Read More
As a follow-up to our recent blog article “Do You Understand the Power of Images in Marketing?” we wanted to give you 10 useful tips and tricks from experts in smartphone photography to help you achieve better photo images which will help you with your marketing efforts:
Here are three social media networks set to explode in 2019: 3. WhenHub applies GPS location services with a vision to tell stories with time by creating Whencasts —visualizations for stories happening over time to embed on websites or send to people.
Images Work You could probably say the ability to recall, learn from, and emotionally respond to images lies in our DNA. Sixty-six percent of people state they learn best visually. Below are additional stats on the power of images in marketing: Images are ranked as the most important tool, ahead of text and video by … Read More
Customers prefer personalized email communications and the numbers show it:
Companies used to get involved with social media mainly to connect with audiences. That has expanded to include the following reasons:
Facebook Advertising If you are considering or are currently advertising on Facebook, keep in mind that the process is constantly evolving on the biggest social platform in the world. Below are some approaches gaining traction for advertisers on the site: “Facebook recommends that brands add Messenger ads to their campaigns. Internal tests already show an … Read More